The Creative Shift
The Creative Shift is a career development service for creative industry professionals.
This is for you, if you work, or aspire to be in:
Advertising & Marketing
Architecture
Communications
Design & Fashion
Film, TV, Radio & Photography
Music, Performing and Visual Arts
Publishing
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Structured support. Delivered over a 3-month period. Choose from three pathways:
Graduate Shift - for entry level professionals
Collective Shift - group coaching support
Signature Shift - personalised 1:1 support
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If you sign up to a Creative Shift Membership, you’ll have exclusive access to a collection of live and pre-recorded, expert‑led webinar sessions designed to support you in navigating your career transition.
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A free, community-based group, hosted on LinkedIn, offering peer-to-peer support for creative industry professionals. The network provides guidance and practical tips as you shift into your next career step.
The Creative Shift mEMBERSHIPS
The Creative Shift is uniquely focused on the creative industries — offering targeted job search support that actually reflects how creative careers work.
Each membership lasts for a period of 3 months.
Start your career shift today.
For entry-level creative professionals, or those re-entering the job market after a long period of time. Join our community network and access a practical hub of resources designed to support you to build confidence, explore your options, and help you to secure a role.
For professionals ready to take the next step in their career. Grow your career inside a supportive community of like-minded creatives — with expert-led Shift Series sessions, monthly group mentoring, and full access to the Creative Shift network and resource hub.
Signature Shift is for you, if you’re… motivated to make a move in your career, looking to redefine who you are and where you’re heading and wanting personalised 1:1 support to help you take action and stay accountable.
WHY CHOOSE JESS?
BSc Psychology (First Class)
10+ years’ experience - Retail, Entertainments, Healthcare and Charity sector experience
7 job moves - Deep experience of the job market as an applicant and hiring manager
4 successful career shifts - Digital Marketing > Brand Marketing > Internal Communications > Business Owner
Early careers expert - Designed and delivered internships and school work experience at Bupa, a global healthcare company
Experienced leader - Strong expertise in mentoring, CV development, and interview techniques
The CREATIVE Shift Series
If you sign up to a Creative Shift Membership, you’ll have exclusive access to a collection of live and pre-recorded, expert‑led webinar sessions designed to support you in navigating your career transition.
STEPPING STONES & SQUIGGLY CAREERS
We’ll be joined by Jess Veltom, UK Marketing Lead at Jane App.
Jess is one of 13 UK-based employees, responsible for leading the marketing strategy for the Jane App brand in the UK. Prior to Jane App, Jess has been the Senior Marketing Manager at Remitly (a global FinTech organisation) and prior to this Jess was a Brand Manager in the Bupa UK Brand & Customer Marketing team.
In this session, Jess will share her squiggly career journey - where each stepping stone has led to a new opportunity.
Date: WEDNESDAY 15 JULY 2026
Time: 12 - 12:30PM
CV CLINIC WITH CLAIRE CATHCART
Join Claire Cathcart, HR expert & founder of the ELEVATE Hub,for a practical, supportive session focused on creating a CV that gets noticed. Claire will share what hiring managers and recruiters are really looking for, common mistakes that could be costing you opportunities, and how to showcase your skills, achievements and experience effectively.
Bring your questions and your current CV, and Claire will help you identify opportunities to improve it and position yourself more effectively in the job market.
DATE: THURSDAY 13 AUGUST 2026
TIME: 12 - 12:45pm
THE JOURNALIST TO MARKETING SHIFT
We'll be joined by Warren Fiveash, Head of Marketing at Teenage Cancer Trust.
Warren will be sharing his career journey from journalism into in-house PR and marketing.
He’ll talk through how he navigated each transition, the skills he carried with him, and what it really takes to successfully shift from telling stories in the newsroom to shaping them for brands.
Date: TUESDAY 18 AUGUST 2026
Time: 12 - 12:30PM
JOIN our FREE COMMUNITY
A peer-to-peer LinkedIn community group providing guidance and practical tips as you shift into your next career step.
Frequently Asked Questions
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We offer:
The Creative Shift Memberships - 3-month memberships providing structured support for your career shift
The Creative Shift Network - a free peer-to-peer community group hosted on LinkedIn
The Shift Series - a mix of free and paid-for expert‑led webinar sessions
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With a First Class BSc in Psychology and over 10 years’ experience across the creative industries, Jess has navigated 7 role moves and 4 major career shifts — giving real, practical insight into job searching, CV development, and interviews.
Her background also includes leading early careers programmes at Bupa and developing coaching, leadership, and mentoring expertise.
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You can reach us anytime via our contact page or email hello@jessalbone.co.uk. We aim to respond quickly—usually within one business day.
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Jess keep things simple, practical, and grounded in real life.
You won’t get jargon or generic advice — just clear support, honest conversations, and the structure you need to move forward.
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We don’t offer refunds, to ensure that clients are fully committed to the creative shift process.

